Janet King

Janet King, General Manager/Vice President.

A market research professional for 21 years, Janet has extensive experience in the design, analysis and presentation of both quantitative and qualitative research programs. She has designed and executed studies in the U.S. and globally for clients in technology, media, and consumer markets. Janet has an in-depth understanding of research methods including multivariate techniques and analysis. Janet holds a B.S. degree from Alfred University, and a MBA from the Franklin W. Olin Graduate School of Business at Babson College. She is a member of the OPA Research Committee and the IAB Research Council.
janet_king@idgresearch.com