Capabilities

At IDG Research Services we work closely with you to develop customized studies that reveal actionable market insights and information. While the majority of the research we conduct today is web-based, we have years of experience in executing telephone and traditional mail studies and will work with you to determine the best means for achieving your informational objectives. In today’s fast paced business world, your business demands reliable, up-to-date information. By conducting all research accurately and quickly, IDG Research Services provides you with timely, targeted information critical to gaining valuable insight into your markets.

Research Solutions
Global Research Capabilities

Unisys wanted a respected research and media company to survey the IT services marketplace as the foundation for a series of marketing programs. IDG Research Services and CIO were able to provide the thorough research, analysis, and reports covering North America, EMEA, APAC, and Latin America.

Since early 2006 we've relied on IDG to conduct several surveys and produce reports that Unisys has used to establish thought leadership in outsourcing. The survey results have formed the basis for public relations activities, events, white papers published in CIO, and sales and marketing presentations. The custom research and reports have enhanced relationships with clients and opened doors with prospects.

Tim Lambert,
Vice President Field Marketing, Worldwide Marketing and Communications, Unisys